Trinidad Cortés Puya


PhD in Human Geography from the UCM (2002) and EMBA from IESE Business School (2009). She holds a Masters in Cultural Management from the UCM (2005). She also has graduated from the International Faculty Program from IESE Business School (2014).


She has taught in a variety of institutions worldwide (Escola Superior de Educação de Coimbra- Portugal; Karlshochschule International University - Germany; UNIBE- Dominican Republic; Anahuac Puebla- Mexico). In addition, she has also researched under an international scope (Universidad de Guadalajara & Universidad Anahuac DF in Mexico), Universidad Complutense. She currently serves as a Lecturer in Marketing at UNIR. She also is an active consultant in strategy linked to tourism development.

Líneas de investigación

Her research activity is focused on Marketing, Sustainable Tourism and Ethical Leadership.